shopcust

Themes

Seven families. Forty-two industries.
Zero template feel.

Every theme below is a complete, working store — home, shop, product pages, checkout, policies — designed as one piece. Pick the closest, then reshape any of it in the Studio without touching code.

Heritage theme preview

Heritage

Cream & gold, editorial and calm — for considered, classic brands. Jewellery, perfume, books, occasion wear.

Start with Heritage →
Minimal theme preview

Minimal

Quiet, spare and modern — the products do the talking. Beauty, eyewear, art prints, digital goods.

Start with Minimal →
Bold theme preview

Bold

Dark, sharp and confident — for statement brands. Fashion, footwear, sports, travel.

Start with Bold →
Warm theme preview

Warm

Linen & russet, editorial warmth — for handmade, personal brands. Decor, furniture, handicrafts, gifts.

Start with Warm →
Playful theme preview

Playful

Bright, rounded and friendly — for fun, giftable products. Bakery, toys, kids & baby, pets.

Start with Playful →
Crisp theme preview

Crisp

Clean, technical and precise — for gadgets and spec-driven products. Electronics, gaming, appliances, pharmacy.

Start with Crisp →
Fresh theme preview

Fresh

Green, natural and unhurried — for food, wellness and everyday goods. Grocery, ayurveda, plants, coffee & tea.

Start with Fresh →

Made for your shelf

Tuned per industry, not just recoloured

Picking your industry does more than choose a palette: you get the right starter categories, the right product page (specs for electronics, care notes for jewellery, dates for travel), and copy that sounds like your trade.

Jewellery & charmsHeritage family Clothing & fashionBold family Bakery & sweetsPlayful family ElectronicsCrisp family Beauty & cosmeticsMinimal family Home & decorWarm family Grocery & staplesFresh family Ayurveda & wellnessFresh family Travel & toursBold family Toys & gamesPlayful family Coffee & teaWarm family FurnitureWarm family Dentist & dental clinicCrisp family CA & professional servicesMinimal family

…and 28 more industries in the signup wizard, each with its own starter store.

Pick one. Change everything later.

Themes here aren't a lock-in — the Studio lets you re-skin, re-arrange and re-write every section of your store after launch, live.

Open my store — free